1. Installation: MobilBuy and MobilPOS are presented as turn-key solutions, where merchants are not required to install any servers or software. The solution is already integrated with a certified payment gateway and merchants only need to register.

2. Registration: Merchants will register through MobilCash’s website or directly with a MobilCash representative, by submitting all documentation required by the payment gateway. MobilCash acts as a reseller-distributor of the payment gateway, adding the mobile technology. Customers are not required to be previously registered.

3. Download: Merchants (MobilPOS) and/or customers (MobilBuy) download the application into their cellular phone (Java capable with a data connection):

1. Accepting a text message with wap-push or
2. Directing the browser of their cellular phone to an address provided

4. Setup: Merchants setup MobilPOS on to their device by confirming the phone number, username, and password. This one-time process will create a unique encryption key that will stay in the phone, verifying the user’s identity and encrypting all future transactions. Merchants set up their list of products or commercial offer through MobilCash’s website. Customers setup MobilBuy into their mobile phone simply by entering their phone number.

5. MobilPOS Transaction: Customer presents the credit/debit card to the MobilCash merchant (customer requires no registration or affiliation with MobilCash), then the merchant enters amount of the purchase and credit/debit card information into the application MobilPOS residing in his mobile device. The transaction is authorized and the merchant is notified. Customer has the option to receive a confirmation via SMS.

6. MobilBuy Transaction: Customer selects the merchant from the categorized list on the MobilBuy application residing on his/her phone, selects the product to purchase, chooses to use a previously registered credit/debit card or enters a new one, confirms with his/her 8-digit PIN, the transaction is authorized, and the customer notified. Merchant can receive notification of the authorized purchase with approval code from different channels: SMS message, email, direct connection to the merchant server, or through MobilCash’s website. Also, a numeric or two-dimensional bar code (QR code) can be sent to the customer’s phone and validated by the merchant.

Extend Customer Service: Offering a very secure, fast and inexpensive alternative sales and payment channel.

Gain Competitive Edge: Attract new customers, enhance customer retention and improve customer satisfaction by adding a differentiating service offering.

Additional Sales: Open new sales channels, increase geographical market reach, leverage partnerships with mobile carriers.

Reduce Operating Expenses: Reduce distribution costs, save on expensive point of sale equipment.

Quick and Easy Deployment: Quick registration and setup, no need for additional equipment or software, turn-key merchant solution.